As part of the Catalyst research program partner Glow investigated consumer response to out of stock issues.Never has the volatility of global supply chains been more apparent than it is right…
Market research helps you gain a clear understanding of the market you’re operating in – who your ideal customer is, how to engage them, who your competitors are, what strategies they are employing, how the industry is performing as a whole, and countless other factors.
You may have heard of research technology business Qualtrics, which is a publicly listed business worth over $16Bn. Qualtrics’ growth and success has been driven by helping brands undertake research…
The Stable is a commerce agency headquartered in Minneapolis, USA. The Stable’s client, a major brand in the vitamins and supplements category, required an investigation into two key areas of…
(Updated with latest data March 12 2022)We recently utilised Glow’s unique ESG (environment, social and governance) measurement methodology to test how socially responsible consumers believe various industries to be. The…
Over the past two years, we’ve seen consumer behaviour changing at rapid speed as a result of the broad impacts of COVID-19 on our economic, social and cultural way of…
Influx enlisted Glow to gather fast insights in the eCommerce category to inform strategy and gain a rich understanding of digital shopping behaviour amongst US consumers.
Find out how Australian footwear brand Shoes of Prey used Glow to gather category and audience insights to inform the strategy for the re-launch of their brand.
The challenge: Getting communications right across multiple marketsReckitt, a multinational consumer goods company and producer of health, hygiene and nutrition products, required data to quickly rank and evaluate the messaging…
Good news, FMCG industry: it turns out that Australian consumers are willing to pay a premium for food and grocery products that have socially responsible benefits.
AUSTRALIA, 6 October 2020 – According to a consumer survey released today by market research technology platform Glow, more than 80 percent of Australians are more likely to purchase Australian-made products…
Nationwide remains the UK’s most trusted bank brand, according to this quarter’s edition of the Banking Brand and Trust Index published by tech research platform, Glow. The study found that…
Glow is an active participant in the data for good movement and has no political affiliations.
