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Market research agencies turning to research platform Glow for insights

Melbourne, April 8, 2021 Glow, a leading market research platform, has announced it will power quick-pace market research for multiple market research agencies across Australia and the UK. Glow has announced it will partner with Lonergan Research and Silver Lining Strategy in Australia, alongside a partnership with KAM Media in the UK. Glow’s speed to insights capabilities allow MRA firms to carry out fast-paced research, while providing the robustness required for varying levels of sophistication across projects.

The new partnerships serve as an expansion of Glow’s development in the MRA space, as it provides a rapid-pace research platform best suited to market research use — offering quick access to a global panel of respondents, and best value data. These new market research agency clients plan to use the Glow platform for FMCG research, events planning strategy, and consumer goods market research. 

“The Glow platform offers market research agencies a way to deliver projects to clients in a fast, affordable, and robust manner — a process that is suitable for all kinds of research projects,” says Tim Clover, CEO of Glow. “We’ve developed our platform to suit both DIY, self-serve research, alongside managed projects through our insights experts. This offers MRA firms all the flexibility required to carry out a wide range of client projects.”

Glow offers worldwide support to MRA clients, with offices around the world including Australia, Asia, and the UK.