Optimise your agency pitch deck with consumer insights
25 July 2024
When it’s time to pitch for new clients, your knowledge of their category and audience is key — and guessing
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The latest consumer data, research tips, and success stories for research professionals and marketers.
Second Tier Triumph: Study Reveals Bendigo Bank As The Most ‘Trusted’ And ‘Recommended’ Bank in Australia, ING Closely Behind
23 July 2024
Most trusted, Bendigo Bank, also topped the list in likelihood for customers to recommend, being one of only four banks
Trust In The Time of COVID-19: New Study Reveals Banking is UK’s Fourth Most Trusted Industry, Nationwide Its Star Performer
23 July 2024
Banking is the fourth most trusted industry out of 17 studied. The Tory government fourth last, only beating social media,
Glow Index Shows Trust in Big 4 Banks Improving, Albeit Slowly, During COVID-19
23 July 2024
7 May 2020 – The Big 4 banks have improved their trust with the Australian public during the COVID-19 pandemic but
Two in Five Australians Want Nuclear Power Laws Revoked To Fight Climate Change
23 July 2024
Australians have lowest satisfaction with government action on climate change of five countries surveyed. 27 May 2020 – More Australians favour
Quarterly Trust Study Reveals Banking Industry Steady While Government Nosedives
23 July 2024
Nationwide remains the UK’s most trusted bank brand, according to this quarter’s edition of the Banking Brand and Trust Index
Big Four Generosity Inspires Increased Trust in Banks
23 July 2024
Big Four continue to improve on trust, raising industry-wide trust score. Internationally-owned banks out of favour, sitting bottom of ranking.
New survey confirms changed consumer priorities – Australian-made matters more
23 July 2024
AUSTRALIA, 6 October 2020 – According to a consumer survey released today by market research technology platform Glow, more than 80