
Australians feeling less connected to their local communities since returning to the office
In this post Guest Analyst Stu Spiers from Silverlining Strategy, looks at our Catalyst data from August 2021 onwards to
The latest consumer data, research tips, and success stories for research professionals and marketers.

In this post Guest Analyst Stu Spiers from Silverlining Strategy, looks at our Catalyst data from August 2021 onwards to

The latest Catalyst research looks at awareness and interest in carbon offsetting among consumers across 3 markets (Australia, UK and the US). This finds awareness is below 50% but a large proportion of consumers (30%-50% depending on product type) are interested in offsetting their emissions, especially at checkout.

The latest Catalyst research for this International Women’s Day looks at perspectives on gender inequality in Australia, UK and the US. The disturbing finding – over 6 in 10 women feel that the world is biased against them.

As part of the Catalyst research program partner Glow investigated consumer response to out of stock issues. Never has the volatility

Consumer opinion captured through the Catalyst program, which tracks social and environmental concerns has found that our anxiety over Covid

Vegan alternatives from big brands Cadbury recently opened its doors in Soho to a popup showcasing its dairy-free all-vegan chocolate

Savvy consumers want sustainability without compromise when it comes to eco-friendly household products Research conducted under the Catalyst, social &

Guest Analysts – Barnardos Australia & Urbis Barnardos Australia, a Not for Profit organisation which aims to end child abuse

As economic headwinds increase, we outline how the strategic use of market research can support your business to navigate through

Getting to the Meat of it – Why Consumers are Choosing Plant-Based Substitutes Research conducted by Catalyst, the social &

Guest Analysts – Deakin University This research was conducted by senior students from the Deakin University FreelancingHUB as part of

Australian Social Responsibility Score (SRS) data demonstrates that Patagonia’s environmental leadership & Optus’ data breach are having dramatic impacts on

Candid conversations with ESG leaders It isn’t easy to build a profitable business that also does good for people and

The Catalyst program investigates consumer opinions about, and response to, a broad range of social and environmental issues. In parallel,

Hi I’m Tim, the CEO of Glow. Along with the rest of our team I took some time off over

In this article, we identify 4 business imperatives that will drive success in 2023 and illustrate how to effectively use

Did you know that 2 out of 3 US consumers are currently trading down on their food and grocery purchases

UK BRAND SPOTLIGHT May 2023 The Consumer ESG Brand Spotlight Report provides fresh data on the sustainability credentials of brands.

This article originally appeared in Fast Company. The ESG backlash is underway. Environmental, Social & Governance (ESG) investment has taken

This article was originally published in Greenbook. The research is clear, investing in environmental, social, and governance (ESG) programs creates
Troy has more than 25 years of research experience in markets around the world, designing, deploying and analysing qualitative and quantitative studies for hundreds of clients across dozens of categories.
Troy holds undergraduate degrees in Applied Business Studies and undergraduate and Master’s degrees in History.
He is a member of The Research Society and serves as Chair of the Diversity, Equity, and Inclusion Committee.