
Research Tech Scale-Up Glow Expands into US Market
Growth in demand for services prompts Glow to open a US office, expand teams across multiple markets and promote key
The latest consumer data, research tips, and success stories for research professionals and marketers.

Growth in demand for services prompts Glow to open a US office, expand teams across multiple markets and promote key

The challenge For over 50 years, Brita has been on a mission to encourage people to drink more water, sustainably.

Seven Network, the home of some of Australia’s most loved news, sport and entertainment programs, used the Glow platform to uncover audience

The pandemic has drastically changed the way we travel, but the industry is bouncing back, and there’s never been a

Global research technology scale-up Glow strengthens its senior ranks with three strategic appointments. May 31, 2023 – Glow, the on-demand

Learn how Glow helped the leading industry trade body, Food Industry Asia, support its members with multi-market consumer insights. The

In our latest product update, we have introduced a significant change to Glow’s interface, making it even easier to uncover

New research shows that consumers still expect businesses to do their part for people and the planet, even in these

Guest Report – Ground Truth & July In partnership with Australian-based luggage brand July, Ground Truth Research a freshly minted

ICT research and advisory firm DataDriven uses Glow to capture robust data to fuel its subscription and consulting services. The

Media Release October 26, 2023 Businesses can now access consumer perception data for 700+ brands in the UK, US, and

Fresh filters are here. 🚀 Now you can filter your data in a myriad of ways to get to the insights in

Discover what sustainability means to the pet industry and how Earth Animal supports the sustainability agenda. Earth Animal isn’t just

Discover the 8 tips of exceptional survey design from a seasoned research professional boasting two decades of global survey expertise.

Fresh platform updates are here! Explore the new features and enhancements that simplify survey design and analysis, including Hidden Variables,

In today’s fast-moving business environment, capturing feedback from key stakeholders quickly to inform business decisions has become essential. This has

In 2024, businesses will face another challenging year. To stay close to customers and ahead of competitors effective market research

Learn how WSET used Glow to gather insights on attitudes and behaviors towards beer education to launch a new service successfully.

In this article, we’re delving into the intricacies of marketing effectiveness, offering insights into how understanding and proving its impact can substantially enhance your marketing ROI.

Boredom kills data quality. In fact, respondent boredom is the single biggest issue that impacts the quality of survey data,
Troy has more than 25 years of research experience in markets around the world, designing, deploying and analysing qualitative and quantitative studies for hundreds of clients across dozens of categories.
Troy holds undergraduate degrees in Applied Business Studies and undergraduate and Master’s degrees in History.
He is a member of The Research Society and serves as Chair of the Diversity, Equity, and Inclusion Committee.